Our Products

From eye glasses and contact lenses to sunglasses.


Eye Glasses

Two on-site Independent doctors of Optometry will check your eyes and we will assist you in picking out a pair of glasses to suit your needs.

We have a full service on-site lab, so our turnaround time for glasses is much faster than other places. Also, because we do everything ourselves, we are able to maintain a high standard of quality.

We offer quality frames at low prices, most below any competitors.

Contact Lenses

We work hard to provide you with the best value and the lowest price for your contact lens needs.

We offer all major brands of contacts including, Alcon, Coopervision, Acuvue and Bausch & Lomb.

Additionally we carry in stock:

  • Acuvue Oasis
  • Air Optix Aqua
  • Purevision 2



Along with being an authorized Oakley dealer, we offer many other name brand frames.

Motorcycle riders and outdoor enthusiasts will love our full line of Wiley X sunglasses. For the clearest vision in sunglasses, look for Maui Jim.


We accept most major eye insurance carriers inclucing:

  • Eyemed
  • SOMI/Redcard
  • Corporate Plan Management
  • South Dakota Medicaid
  • Safeway
  • Aetna
  • and many more

Call Pillen Optical – (605) 348-2323

Toll Free (888) 349-4966